• 27.11.2024 at 10:00 - 14:00 / Online
• held by Veronica Hoth
• module: Validation
• level: Basic

Language: English/German

How can you minimize interaction issues and maximize usability? Conduct a usability test!

NOTE: This workshop is intended for founder teams that already have an idea they are working on. As you will work in groups on your ideas, please join the workshop with at least two members of your team.

This is part two of a three-part consecutive workshop series:

20.11.24: Human and Value Centered Design Workshop (1/3), 10-14 h
27.11.24: Prototyping and Testing Workshop (2/3), 10-14 h
04.12.24: Consultation on design and test results (3/3), 10-12 h

To fully benefit from the process, teams are encouraged to participate in all three workshops. Each session builds upon the previous one, guiding you from understanding user needs, through prototyping, to usability testing.

We encourage startups to apply the iterative Human Centered Design Process and learn rapid prototyping, testing, and feedback loops to be able to quickly develop and refine products based on real user feedback, improving the chances of success in the market.

Therefor in this hands-on workshop, you will start by learning how to create a click dummy based on the design idea from the first workshop. You’ll develop a user flow and low-fidelity wireframes as the foundation for the click dummy.

Next, you’ll learn how to create and conduct a remote usability test using the click dummy.

Key questions covered in this workshop include:
• How often should I run usability tests?
• How many participants do I need for a usability test?
• How do I analyze the test results?

Coach: Veronica Hoth is a designer with over ten years of practical experience, specializing in user experience and human-centered design. She is a research associate at Chemnitz University of Technology and a doctoral candidate at the Technical University of Berlin. Her areas of focus are in user experience and human-centered design. She researches design ethics to integrate value-oriented design into the human-centered design process for Small and Medium Sized Enterprises and Startups. Her focus is on considering privacy and diversity in the design of HCI (Human-Computer Interaction). Since May 2023, she has been responsible for the conception and implementation of workshops, publications, and lectures on value-oriented digitalization and design in the area of fairness and diversity within the project “Mittelstand Digital Zentrum – Fokus Mensch.” https://www.digitalzentrum-fokus-mensch.de/themen/fairness-und-diversitaet/veronica-hoth