B2B Marketing Success for Startups


  • 11.11.2024 at 10:00 - 13:00 / Onsite
  • held by Niklas Laasch
  • module: Marketing
  • level: Basic

Introduction: B2B Marketing for Startups Learn the essentials of B2B marketing specifically designed for startups. This training will guide you through the unique aspects of B2B outreach, help you identify key audiences, and show you how to create an impactful marketing strategy. With practical exercises and real-world examples, you’ll leave with a clear roadmap for success.


Good-to-Know:

  • Please bring your laptop for hands-on exercises.
  • Make sure you have a Miro account or can access Miro boards on your device.
  • Any questions? Feel free to ask!

Agenda:

  • 10:00 – 10:45 Introduction to B2B Marketing
  • 11:00 – 12:00 Tonality & Positioning + Branding Canvas Exercise
  • 12:00 – 12:45 Key B2B Marketing Tools
  • 12:45 – 13:00 Q&A and Final Thoughts

Coach: Niklas Laasch
Location: TU co working space, Ernst Reuter Platz 1, Room 008

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